The Palindromic
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The Palindromic

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    • Social Media Enablement
  • Insights

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Our Story

At The Palindromic, our name reflects more than a love for linguistic symmetry—it represents the essence of our approach: creative, agile, and refreshingly innovative. Inspired by the clever twists of palindromes—words or phrases that read the same forwards and backwards—we embody the balance and versatility required to navigate today’s complex business landscape.


We specialize in helping pharmaceutical, medical devices, and healthcare organizations transform their customer and employee experiences, leveraging the power of data-driven insights, cutting-edge technologies, and tailored strategies. Just as palindromes bring playfulness to language, we bring a unique combination of creativity, precision, and strategic agility to every consulting engagement.


Our expertise spans a wide range of capabilities, including:

• Omnichannel Engagement: Crafting seamless customer experiences across platforms and touchpoints.

• CRM & Next-Best-Action Solutions: Elevating commercial performance through advanced customer insights and data analytics.

• CLM/Marketing Innovation: Designing modular content strategies and driving impactful campaigns.

• Data & Insights: Delivering actionable intelligence that accelerates decision-making and growth.


At The Palindromic, we don’t just solve problems; we help businesses reinvent themselves in an ever-evolving market. Whether it’s through strategic guidance, innovative technologies, or powerful marketing campaigns, our team is uniquely equipped to deliver measurable results and sustainable success.


Let’s reshape the way your business approaches challenges—together.

Our Team

Claude Waddington

Claude Waddington

Claude Waddington

Managing Director, Principal Consultant, 

ComEx Strategy

LinkedIn
George Pirillas, Senior Consultant – Strategic Growth & Engagement, The Palindromic

George Pirillas

Claude Waddington

Claude Waddington

Senior Consultant – Strategic Growth & Engagement

LinkedIn

Romain Simon

Claude Waddington

Romain Simon

Principal Consultant, 

Social Media Enablement

LinkedIn

Supratik Das

Supratik Das

Romain Simon

Senior Manager, 

Market Insights & Analytics

LinkedIn

Komal Gupta

Supratik Das

Komal Gupta

Lead,

 Data and Market Research Analyst

LinkedIn

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The Palindromic

The Palindromic OÜ

Address: Harju County, Tornimäe 5, Kesklinna, 10145, Tallinn, Estonia

Registration Code: 16872216

VAT Number: EE102684764

Copyright © 2025 The Palindromic OÜ. All rights reserved.

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